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8 Tips on Picking a Makeup Artist when you're over 40

Updated: Jul 16, 2020

How often do you google 'Bridal Makeup Artist' and see photographs of 20 somethings, who all look beautiful, but don't resonate with you or your age group? Or you're the mother or grandmother of the bride, and still want to look glamorous but feel like you're forgotten about? Everyone wants to feel their best on their special day, whatever the occasion, with flawless skin and beautiful hair. Thankfully, there are makeup artists like myself, who specialise in clients over 40 and understand the skin and hair that go with it. If you have an event coming up, these tips will help you make the right choice in choosing the best hair and makeup artist, so you feel amazing!

  1. Start early! Ideally, you need to start short-listing hair and makeup artists around 8-12 months before your event. This will give you enough time to ensure you feel completely happy with them and have enough time to book them.

  2. Have a good idea of what look you want It sounds obvious right? But it's surprising how many clients say they have no idea of what they want, but then feel disappointed when the finished look isn't what they had in mind. The truth is that everyone has some type of vision in their head. This might not be the total look, but it could be the glowy skin of Jennifer Lopez or a bright lipstick look worn by Jane Fonda. Either way, the more information you can give your makeup artist or hairstylist, the more likely you are to be happy with your end look.

  3. Look at their social media &/or website Now you've decided elements of your final look, take a look at the social media accounts and websites of each artist. Every hair and makeup artist will have their own certain style and back story. Do their photos and posts resonate with you? There is no point in reaching out to a makeup artist, if they create classic bridal looks when you prefer relaxed boho styles.

  4. Decide your budget Have an idea of what budget of what you are prepared to pay and be realistic. If you need extras such as hair extensions, for your desired look, then remember these will all be extra expenses.

  5. Book a trial It is always recommended that you book a trial before the event. This will give you a good feel about how an artist works and their personality. A trial will often be a taster of the final look so if there are any specific areas you're concerned about, be sure to bring that up so you feel satisfied they are the right artist for you.

  6. How much do they ask about you? This is something that I always make a priority with my customers. A good hairstylist and makeup artist will always ask you lots of questions about you, such as your skin and hair type, any specific concerns you have, what your self care routine is like, as well as the details of the event. That way, they can meet your needs in terms of final look, timings and any extras required.

  7. What products do they use? This is especially important if you have any specific concerns. What products do they have in their kit to help you with these, whether it be thin hair or dark circles.

  8. Do you feel comfortable? For me, this is probably one of the most important questions. Do you feel comfortable that they are being honest in what they say, or that you can give honest feedback? Do they bring the right energy and do you feel you can rely on them? Whether it's your wedding or someone else's, you need to feel confident that they will be there on time, organised and ready to get you ready.

Finally, a few other things that are important regardless of what age you are:

  • Always ensure you receive a booking confirmation by email which covers all the details regarding date and time.

  • Ensure any extras are detailed in the confirmation so there won't be any surprises on the day.

  • Ensure any travel costs are included in the confirmation

  • Scope out where your hair and makeup will be done on the day. If there will be poor lighting for example, it is always good to give your hair/makeup artist the heads up, so they can bring any equipment they require.

  • Check how the booked artist will require payment. Some will be happy to accept cash on the day, whilst others will require payment the day before.

  • Finally, ensure they will be using the correct PPE to work on you safely.


Monica is a Professional Hair and Makeup Artist based in Leicester, East Midlands. She is a mother to daughters & loves all things skin and makeup related! Whilst she helps everyone feel their best, she especially enjoys working with clients over the age of 40, suffering with skin issues such as Psoriasis or thinning hair as she suffers with all of these herself! Her goal is to create looks that show her client's natural beauty and not mask them. Services range from bridal makeup to event makeup and occasion hair styling. For more details, please contact her via the contact form by clicking on

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